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News Source Record

Source-imported record. This page is not a QSVFF-sealed filing or a verification certificate.
Recorded date
2015-05-04
Drive source path
quiet-systems-archive/L-Ne/2015/2015-05-04-peoplesdaily-dji-yiyie-chengming.md
Imported-content SHA-256
fb2f7dca574946ddee391b95d4fd8553f50d8ab468d5a0b73a3e39324617e17c
Imported representation
Drive UTF-8 text
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# News Source Record

**L-Ne / Open-source news extract** — Original media coverage of unmanned aerial systems.

| Field | Value |
| --- | --- |
| Collection date | 4 May 2015 |
| Platform | Quiet Systems |
| Data label | Open-source news record // LRRK collection product |
| Handling | Public-source material. Image rights require separate verification before publication. |
| Scale | National |
| Language | Chinese |
| Terms matched | 无人机; 大疆精灵; Phantom; 航拍一体机 |

## Bibliographic

| Field | Value |
| Outlet | Renmin Ribao / People's Daily Online |
| Title | 一夜成名的背后(中国品牌 中国故事)——大疆创新 |
| Dateline | 4 May 2015, 03:54 — People's Daily Online / People's Daily |
| First publisher | yes |
| Original URL | http://finance.people.com.cn/n/2015/0504/c1004-26941114.html |
| Archive URL | — |
| Dedup key | 2015-05-04|peoples-daily|dji-phantom-consumer-boom |
| Source grade | B1 |

## Record

**Verified extract — [Fact — B1]** People's Daily / People's Daily Online profiled DJI as occupying about 70 percent of the global civil small-UAV market, with staff rising from 300 to 3,500 (1,000 R&D) in two years and HQ occupying 12 floors of the Skyworth semiconductor building in Nanshan, Shenzhen. The page dated the 2012 Phantom 1 as the first ready-to-fly integrated aerial-photo aircraft that moved the market from aeromodellers to consumers; 2013 Phantom 2 added a high-performance camera, video, realtime downlink and GPS hover; 2015 Phantom 3 added 2 km digital image transmission and vision/ultrasonic hover without GPS. Vice-president Shao Jianhuo said success came from product focus. Founder Wang Tao's HKUST robot-contest and 2006 hover-controller origin story is told. In November 2014 DJI released an SDK; a Swiss mapping firm used it for 3D reconstruction from one circuit. DJI also ran a global university SDK contest; a student team built a highway-accident forensics application.

**Kinematic object.** DJI Phantom 1/2/3 consumer integrated camera UAVs; SDK-enabled mapping craft.

**Coverage frame.** consumer / industry

## Source integrity

- Why this is treated as an original: People's Daily original Chinese-language company profile with named executives and 2014-2015 product/SDK facts on the page.
- Wire reprint status: Not a Western wire reprint.
- What was excluded: Later valuation and U.S. share-restriction stories.

## LRRK relevance

Lab / Sense-Move-Act. Shenzhen consumer-UAV platform and open SDK as an application-layer control surface.

*LRRK — security assurance for systems that sense, move, and act.*

L-Ne